Group Work- Audience Research Statistics

Double Indemnity

From looking at the ratings, it is denotes to me that this is a very popular film, as 28.6% of the people who rated gave the film a 10, 25.9% gave a 9 and 23.9% rated it an 8, therefore compared to the other ratings, it has fulfilled its aim of attracting it's target audience. 18-29 year old males rated the film the most so in effect I think that this film was aimed at the male gender and the specific age range of 18 - 29. Generally, due to the content of the film being scandalous and fast paced, it would keep the male audience enticed as they are primarily interest in action, plus seeing as the main character is a man, they can emphasise with him.

Fight Club

Setting aside that Fight Club is one of my all time favourite films, when looking at the statistics, it is relevant to say that many others enjoy watching the film as much as I do. The fact that 43% of the ratings are a 10, 28% are a 9 and 16% an 8, it is very clear that many of the people who have seen the film have enjoyed it rather than the minority of people who gave a low rating. The older the person, the lower rating they gave, which to me denotes that the target audience for this film was the younger generation of adults. Plus, due to the cast being male, with a fast paced storyline, it would explain why mostly men watch this film. Fight Club was one of the first films I watched knowing it was from the Thriller genre, therefore while watching it I could see it was a prominant film within the whole of the Thriller genre and its timeline.

Se7en

In comparison to the ratings for Double Indemnity and Fightclub, it seems that the older the viewer, the lower the rating, which in conclusion could be down to the fact that thrillers are dominantly certified for the viewing of 15 year olds and 18 year olds, therefore people of these ages are more likely to watch them and find them appealing. Also, following the trend of a male dominant audience, Se7en follows suit with 268,000 male ratings and just 45,000 female ratings. I think the reasoning behind the amount of males watching this film is due to the disgusting images from each crime, the male dominance of the cast and the enigma code of the film.